I would love to share one of my favourite projects I did this year for the very talented Jacinta Collins and her business Argideen Communications. Although I did not design the logo, I was responsible for bringing what was just a logo into an entire brand.
I created a number of items for the company including a range of icons, imagery suite, stationery, brand guidelines, a report template that Jacinta could use when she is creating her own reports to make them both professional and on-brand, and a PowerPoint presentation template that would do the same when she presents to clients.
In our early discussions, Jacinta mentioned that she provides brand storytelling to her clients and we decided to tell her brand story through the creation of 2 short videos.
The brand guidelines were a key component of the project and outlined the use of all of the elements created as part of the project.
Click on the image below to download a copy of the brand guidelines.
I created a PowerPoint presentation template along with a Microsoft Word template that Jacinta could edit herself to create future reports and presentations for her brand.