“Your personal brand serves as your best protection against business factors you can’t control.” – Dan Schawbel. Having a logo design is one thing, but having a logo design that you can and know how to implement properly to keep your brand consistent is another thing entirely and this is achieved through your brand guidelines design.
As your company grows, you may not be the only person in charge of creating content, or brand materials for your business and it is important that anyone who uses your logo, or any of your related brand items is ‘singing from the same hymn sheet’.
As a logo and brand designer that has worked with many brands in Cork, Munster and throughout Ireland to not only design their logos, but also to create their brand guidelines, I am excited by the idea of brand guidelines as a set of rules that protects your brand.
“Your personal brand serves as your best protection against business factors you can’t control.” – Dan Schawbel. Having a logo design is one thing, but having a logo design that you can and know how to implement properly to keep your brand consistent is another thing entirely and this is achieved through your brand guidelines design.
As your company grows, you may not be the only person in charge of creating content, or brand materials for your business and it is important that anyone who uses your logo, or any of your related brand items is ‘singing from the same hymn sheet’.
As a logo and brand designer that has worked with many brands in Cork, Munster and throughout Ireland to not only design their logos, but also to create their brand guidelines, I am excited by the idea of brand guidelines as a set of rules that protects your brand.
I have worked with many businesses throughout Cork, Munster and Ireland from early stage start-ups to multi-nationals to help them to create their brand guidelines documents.
Have a look at the Argideen Communications case study here.
I have experience in developing a logo design to a consistent brand through the use of primary, secondary, teritary colour schemes, colour matching, font-pairing, pattern design, focusing on single elements and the addition of brand icons, as well as creating template designs that give flexibility to the business owner to work within the guidelines while keeping consistent.
I can provide you with all of the formats that you need for your logo design, as well as recommending how to use your logo design and all of the associated elements of your brand.
Your brand guidelines document should be able to be handed over to anyone who uses your logo such as your marketing team, your social media partner, or other designers and show your brand in a consistent manner.
Having a strict set of guidelines should never restrict future creativity of your team, but rather enhance it with flexibility built in as part of the brand.
Get in touch for any of your Graphic Design needs. I can also assist you with your logo design, brand design or stationery design.
I have a range of experience from WEB DESIGN to CORPORATE GRAPHIC DESIGN and DIGITAL MARKETING.
If you would like to work with me on a brand guidelines design project, give me a shout and we can chat over zoom and together we will create!
I love to work with a range of clients from the seed setting stage of a start up, which fills me with joy and optimism, to the strategic solutions for a more established business.
I also love to design for people, from a personal creative project you have in mind, to a product design or book you wish to publish or bespoke stationery design for your wedding day.
I have a range of experience from WEB DESIGN to CORPORATE GRAPHIC DESIGN and DIGITAL MARKETING.
If you would like to work with me on a brochure design project, give me a shout and we can chat over zoom and together we will create!
I love to work with a range of clients from the seed setting stage of a start up, which fills me with joy and optimism, to the strategic solutions for a more established business.
I also love to design for people, from a personal creative project you have in mind, to a product design or book you wish to publish or bespoke stationery design for your wedding day.
